New research considers SRN communications

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Monday, 03 November 2008

New independent research commissioned to assess the appropriateness and effectiveness of SRN communications has welcomed the narrative approach adopted to share the messages of recovery at the same time as making a number of recommendations on how to improve the reach and understanding of printed and electronic resources.

‘Communicating the Message of Recovery’, which was carried out by Jacki Gordon and Associates, found that in general SRN’s messages of recovery, and the associated resources, were valued for being positive, optimistic and affirming. Counter to this some participants felt that the concept of recovery could be interpreted to mean either a state of full recovery or a journey or process and the research suggests a need to clarify that both interpretations are possible.

While tens of thousands of publications like Journeys of Recovery and Routes to Recovery have been distributed the report highlighted that in some groups awareness of the recovery message and SRN was still relatively low and that better targeting and supporting information for people using the resources may be considered.

The research involved a range of techniques include stakeholder focus groups, survey data and the assessment of SRN monitoring systems. The report should be of use to anyone who has an interest or role in the promotion of recovery messages across all groups.

View / download Communicating the Messages of Recovery - an independent evaluation of SRN communications (PDF)

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